What do I meant by “good keyword”?
For example you may want to start a topic about Soccer Thus, “Soccer” is a keyword, and your site traffic is based on this keyword. However, if you are going to start a website just based on the keyword “Soccer”, then you will have a hard time of getting any traffic as the competition is too tough here.Instead of just focusing on one keyword, you may want to consider come out a phrase that make up of two to 3 keywords, and in the SEO terms, known as long tail keywords, which will have less competition and this long tail keywords is a good keyword for your site.
To make it more easier to understand, let’s look at the word “Soccer” again. If you type this word “Soccer” inside a search engine, e.g Google, you will get an approximate 194,000,000 results being returned. Now, out of these 194,000,000 results, where does your website or pages stand? Your competition with other website is huge and you will have a hard time in getting to the top. (To me, it is very good to a newbie if your website does appeared in the first 3 pages of any search engine).
So rather than just focus on “Soccer” you may want to expand even further say
Soccer ->Soccer Training
Both “Soccer” & “Training” is a keyword of its own. That means, when someone type the word “Soccer” or “Training” in any of the search engine, your website may appear somewhere on the search engine, but definetly not in the top. However, if someone type “Soccer Training”, you will have less competition, as only 1,050,000 results are being returned compared to 194,000,000 previously,so your website may have chance of appear in the first few pages on the search engine.
Now, if you go further down, you may have
Soccer -> Soccer Training -> Soccer Training Aid
Only 341,000 results being returned!!
So keep on expand down using this method, and you will be able to find a very Good Keyword phrase which you can try to dominate and generate more traffic to your website.
